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TRIONA Brings Its Donegal Craftsmanship to the Heart of Dublin with New Flagship Store

Donegal-based fashion and lifestyle brand TRIONA is set to open a new flagship store on Dawson Street in Dublin this month, marking a significant milestone for the Ardara-founded business and highlighting the enduring appeal of Donegal craftsmanship on a national stage.

Founded in Ardara in 1984, TRIONA has built a reputation for quality Irish design, drawing inspiration from the county's rich weaving tradition and the timeless appeal of Donegal tweed. The company's new 340m² flagship store in Dublin 2 represents its largest retail investment to date and establishes a presence in one of Ireland's premier shopping destinations.

Located just moments from Grafton Street, the new store will showcase TRIONA's clothing and woven collections alongside a carefully curated selection of products from Irish makers and designers.

From Ardara to the Capital

For generations, Donegal has been recognised worldwide for its weaving tradition, with the county's rugged landscape, rich colours and cultural heritage influencing the distinctive character of Donegal tweed. Produced using traditional techniques and natural fibres, Donegal tweed remains one of Ireland's most celebrated craft products and an enduring symbol of Irish creativity and skill.

The new Dublin flagship TRIONA store extends that story, showcasing Donegal's textile heritage with customers from across Ireland and around the world.

Showcasing Irish Design

The store opening follows the launch of TRIONA's Autumn/Winter 2026 collection, Modern Heirloom, and will offer visitors an opportunity to experience the collection in a dedicated retail setting while learning more about the materials, craftsmanship and design processes behind each piece.

The store complements Dublin’s existing landscape of Irish fashion and design retailers on and around Grafton Street, from heritage wool and tweed specialists to contemporary Irish designers.

Supporting Indigenous Enterprise

TRIONA's expansion reflects the strength of indigenous enterprise in Donegal and the continuing relevance of traditional skills in a modern marketplace. Businesses rooted in local heritage continue to create employment, attract investment and contribute to the growth of Ireland's creative economy.

As demand for sustainable fashion, authentic craftsmanship and locally made products continues to increase, companies such as TRIONA demonstrate how regional enterprises can successfully combine heritage, innovation and commercial growth.

The opening of TRIONA's flagship store represents an important achievement for the Ardara-founded company and further showcases Donegal's reputation for creativity, entrepreneurship and world-class craftsmanship.

From its origins in the weaving traditions of Ardara to a prominent address in the heart of Dublin, TRIONA's latest expansion demonstrates how businesses rooted in Donegal's heritage can continue to grow, innovate and reach new audiences while remaining connected to the place and traditions that shaped them.

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